News/Media

When to bring in outside partners is a question that every startup must eventually deal with- and Marketing/Graphic Design is no different. To some, it may seem like a waste of money to hire a marketing and graphic design partner at the outset of a startup. After all,...

It is no surprise to anyone that internet marketing is one of the best ways to drive leads and sales to your business- the majority of people in the world are online and use the web for everything from shopping to entertainment. The Internet has become the ultimate...

If you have an idea for a product or service, you are going to need to find someone who can help you bring that idea to reality. You will need to find a graphic designer, who can design your logo, and a marketer, who can help you get your message out to the public....

According to the Harvard Business Review, a brand is the set of associations that are created in a person’s mind when they think of a product, service, or company. The most popular brands in the world today are not just businesses, but also icons- reflecting a sense...

Attracting visitors to a new website can be difficult, but it doesn’t have to be. The best way to attract visitors is to go to the fundamentals- why do people want to visit your site? For most people, the purpose of your site is to provide useful information to your...

The world of marketing is ever-changing, businesses that were once successful may have to change their marketing strategy to stay relevant. Print collateral is any piece of printed material that you give out to advertise your product or service. It is an excellent way...

Rebranding is a common practice among companies and it can happen for many different reasons. If you are a business owner, then it is always a good idea to consider rebranding your company if you need to. A rebrand can make your company more valuable to potential...

The impact of video has been a hot topic in marketing since the early 2000’s. In the past few years, though, it has really taken center stage in the marketing industry. It’s easy to see why- according to Cisco, video is expected to make up 82% of internet traffic by...

According to the Harvard Business Review, a brand is the set of associations that are created in a person’s mind when they think of a product, service, or company. The most popular brands in the world today are not just businesses, but also icons- reflecting a sense...

The bounce rate is a widely used term in the world of online marketing. However, many people are not fully aware of what a bounce rate is. The bounce rate is the percentage of people who enter your website and then exit your website without doing anything else, this...