News/Media

In order to develop a successful marketing strategy, you first need to figure out your company’s pain points. The goal is to develop a marketing strategy that will differentiate your company from others. A pain point is anything that is currently causing your company...

Many small businesses have a hard time picking between photography or illustration for their marketing or advertising plans. Both are very powerful marketing tools and their appropriateness will depend on the situation. There are many different ways for you to...

Hiring a professional graphic design company can be a great way to get your business noticed. The graphic design company can leverage its expertise in branding, logo design, and marketing to get your business the exposure it needs in the 21st-century attention...

Customer service and maintaining a strong working relationship with your clients should always be a top priority. Sometimes it takes a lot of work and time, but in the end, client retention is King. It’s a competitive workplace out there. Keeping what you have and...

The benefits of participating as a company and team Let’s face it, after a long work week, and in some cases, shuttling kids around to different activities, it’s sometimes tough trying to find a few extra hours for non-profit volunteering with a worthy cause. And,...

Our industry often gets requests that aren't perfectly suited for our day-to-day core business strengths. Does good Client Relationship Management mean offering everything your client/prospect needs? Most of us have solid strengths in certain fields and weaknesses in...

Don’t break out the black dress or suit just yet, print ads are still alive- despite the rumors. While digital marketing certainly is the favored contender in the marketing arena, print ads are still powerful. Digital, social, and mobile are the current heroes but in...

We have all had a client-agency relationship that went south – and not for vacation. We can chalk it up to a “learning experience” and continue to think of different ways to communicate how the process works when buying “creative intelligence”. But just when you think...

“I want to be ranked by tomorrow.” A lot of crazy things can happen overnight, but SEO success is not one of them. Steer clear from those that promise instant success as it usually equates to more money in the long run to fix their mistakes. Optimizing your website...

Workplace Productivity requires planning. It doesn’t have to be a big plan but putting pen to paper and having your most important tasks in front of you will give you a visual on what needs to be accomplished. A productive day doesn’t always mean getting a lot of work...